&Pizza, a cult-favorite DC pizza chain with a brand-new NYC outpost is offering up free pizza!
&pizza — which has 21 locations across DC, Maryland, Virginia, and Pennsylvania, and as of June 20, one just north of Madison Square Park — is famous for its make-your-own, oblong-shaped pies, ordered in an assembly line style, à la Chipotle and Sweetgreen. After selecting your unlimited toppings from a spread of accoutrements behind the counter (we’re talking fig balsamic, mushroom truffle, and Italian sausage), your pizza creation makes its way to the oven on a conveyor belt, and 90 seconds later, emerges on the other side, ready to eat.
Each pizza costs around $11, and you also have the option of choosing from one of nine signature pies, but they are offering free pizza to the first 212 customers in line when the shop opens at 11am, in addition to a full year of free pizza to the first 22 people who agree to get a tattoo (also for free) of the &pizza ampersand logo. Yes, a real tattoo.
The chain’s employees famously refer to themselves as “Tribe Members,” and a vast majority of them have ampersand tattoos to prove it. Early NYC customers willing to get the tattoo will be transported immediately from the restaurant to First Class Tattoos on Canal Street via a town car.
